If you want to be in the loop, you are in the right place. Learn about our latest products and products-to-be. Get to know more about the athletes and ambassadors that represent the brand – their advice, struggles, and greatest feats. Discover nutrition tips, tricks of the trade and more.
We're excited to announce the 2020 Hive Gold roster. In it's 2nd year, the athlete sponsorship program has grown to 21 athletes, adding athletes like trail runner Andy Wacker, javelin thrower Kara Winger, and many more. Read the rest