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If you want to be in the loop, you are in the right place. Learn about our latest products and products-to-be. Get to know more about the athletes and ambassadors that represent the brand – their advice, struggles, and greatest feats. Discover nutrition tips, tricks of the trade and more.

Overcoming Injuries as an athlete with Mountain Bike Racer Sam Dolzani
Hive athlete Sam Dolzani shares how he coped with having to pause his goals and passions as a mountain bike racer to focus on recovery. Read the rest
More Bites, More Fun: Reinventing A Classic with New Mini Waffles
Honey Stinger's new Mini Waffles bring a versatile snack for everyday and every activity in two fan-favorite flavors: Honey and Vanilla. Read the rest
Shoulder and Core Circuit with Pro Paddler Sage Donnelly
Hive Gold Paddler Sage Donnelly guides us through the shoulder workout she uses to strengthen her shoulders so they're ready for whatever comes their way. Read the rest
Meet Double Below-the-Knee Amputee Runner Brian Reynolds
An interview with Hive Gold athlete and the world champion double below-the-knee amputee half marathon runner Brian Reynolds. Read the rest
Tips From Hive Athletes To Have A Successful Virtual Race
From choosing and tracking your race route to planning your aid stations, crush your next virtual race with these athlete tested tips. Read the rest